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Marketing Industry Updates

Keep checking back here for important marketing industry updates! Our posts cover topics ranging from advertising to SEO and everything in between.

Don’t Lower Your Prices – Find Better Customers!

A lot has changed lately in the business world and many owners are thinking of lowering their prices to attract more customers.  You don’t have to do that! You just need to reach new customers that have a bigger budget to spend.  Because 41% of millionaires are on LinkedIn, it’s...

Virtual Business Fundamentals Bootcamp – How Your Business Can Survive a Crisis

Susan MacNicol, President of Strategic and Creative Marketing Inc., is excited to serve as a panelist on an upcoming FREE webinar business bootcamp – Virtual Business Fundamentals Bootcamp How Your Business Can Survive a Crisis Date: May 15, 2020 at 10 am CDT REGISTER NOW The COVID-19 pandemic has affected...

FREE Webinar – Reach 1,000s of New Customers on Social Media NOW – Simple, Insider Tips

International Speakers Share Social Media Tips & Tools to Increase Your Sales in This FREE Workshop Webinar; Wed, May 20, 2020 – 1pm-2pm CDT. If you are tired of posting to your Facebook & LinkedIn Business Pages and getting 10 views, this webinar class is for you.  Using Step-By-Step Instructions,...

Tami Wloch Invited To Be A Featured Speaker At Astra Toy National Conference

It is not everyone’s cup of tea to speak in front of crowds. However, our Director of Social/Digital Media, Tami Wloch, does it so well that she was again invited to be a featured speaker in Orlando presenting at the 2020 ASTRA Toy Industry National Conference. Tami will be speaking...

SC Marketing Teaches How To Get Better Results With Your Business Social Platforms

Podcasts are a great way to learn new things. The owner of Strategic & Creative Marketing, Susan MacNicol, was excited to share her knowledge of the business world as it relates to social media on the podcast called, Business Class Podcast. When Susan spoke with the founder of Business Class...

Three Ways Your Current Employees Can Help You Find The Best Possible Hire

The average cost per hire in the United States is $4,000, so it is important to attract the right candidates for your company. One vital resource you can use to find new talent is your current employees. In fact, there are three different ways that your current employees can help...

Is Your Business Communicating With Customers During This Crisis?

Do your customers know how your business is operating today?  These are confusing times for customers as everyone’s business is not “operating as usual.” During the COVID 19 crisis, customers need to know how your business is responding. Do you have a strategy to clearly communicate messages on your website,...

Strategic & Creative Marketing Recognized Among the Top Agencies in the Nation

This past fall, our team here at SC Marketing was recognized for being among the top omnichannel marketing agencies. Cision Ltd. sent out a press release regarding the top 16 omnichannel marketing companies in the nation. This press release was based on the research put out by DesignRush.com. What is...

Susan MacNicol graduates from Goldman Sachs 10,000 Small Businesses Program!

We are proud to announce that, Strategic & Creative Marketing, Inc.’s owner, Susan MacNicol, has graduated from Goldman Sachs 10,000 Small Businesses Program! Graduating from the GSP was a great opportunity for Susan and her company, for it helps many entrepreneurs grow. The GSP was established in November of 2009,...

Social Media Marketing is Essential to Building a Company’s Brand

There are a few simple principles to keep in mind when using social media to manage reputation and generate growth for your organization. The first order of business is not to be overwhelmed. It’s not about reaching every person in the world. Nor do you have to post to your...

Moms – Looking For A Great Work From Home Job?

Moms! Looking for a great part-time job where you can work on your chosen hours? This is it! Work around your kids’ schedules with a great team ready to train you and support you. We are a growing marketing company in the Chicago area and we need smart moms to...

SC Marketing Receives Innovation Award

In September, Strategic & Creative Marketing, Inc.’s Owner, Susan MacNicol, was honored to receive the Innovation Award from the Daily Herald Business Ledger. The awards ceremony was a wonderful event held at Danada House in Naperville. The award was presented to Susan MacNicol, owner of Strategic & Creative Marketing, Inc.,...

Tami Wloch-Speaking At A Global Conference in Sydney, Australia

Strategic & Creative Marketing is proud to announce that our Director of Social/Digital Media, Tami Wloch, is speaking at the Million Dollar Round Table (MDRT) Global Conference. The event this year is being held at the International Convention Centre in Sydney, Australia. Teaching Financial Professionals Tami will be speaking to...

Exciting New LinkedIn Feature Just Rolled Out!

Because I am part of the Advisory Board for LinkedIn, we get notified of new features coming to, or rolling out on, the platform. Here is a brand new feature! Instead of just being able to click LIKE on a LinkedIn post, now you will be able to choose different...

Elizabeth Colon Sworn In As President Elect, NAWBO

I had a wonderful afternoon yesterday at the NAWBO Chicago meeting watching my friends Elizabeth Colon and Deb Deitz get sworn in to their new positions. Deb will be a new Board Member and Elizabeth is President-Elect. Elizabeth owns a well-established translations company, Metaphrasis, which serves the Chicago area and...

Easy Ways To Get Better Social Media Results

Social media continues to change and organic posting will simply not deliver the way it used to. Platforms are changing algorithms and driving companies to buy ad campaigns if they want to reach their own followers. Marketers and companies must evolve and realize there’s a new landscape taking shape! Whether...

Tami Wloch to Present at Global Conference in Sydney, Australia

Strategic & Creative Marketing is happy to announce that our Director, Social/Digital Media, Tami Wloch, has been chosen to present at an International Conference in Sydney, Australia.  The Conference will be hosted by Million Dollar Round Table (MDRT) and is taking place Sept.1 thru 4th. Tami is excited to be...

Cell Customers – Get Fewer RoboCalls

Verizon customers – you win! Those who have Verizon as their cell carrier have been given an amazing free gift – an app that will help block those annoying spam calls to your cellphone. Verizon and other carriers have previously offered a paid version of this blocker (and they still...

Reach Your Target Market For Better Sales Results

First, let’s define “Target Market” A Target Market is a specific group of consumers that your company wants to know about your products and services. Your target customers are those who are most likely to buy from you. That’s why businesses spend a lot of time and money to define and...

Listen to Tami’s radio show for FREE Marketing Tips!

Did you tune in to BusinessRadioX? If you missed the LIVE radio show on BusinessRadioX, no worries!  Tami shares some great Free Marketing Tips.  Learn to make changes to your Social Media platforms that will result in more sales for your business! You can listen to the entire show thru the...

Who We Are

Strategic & Creative Marketing Inc. is a full-service, women-owned marketing firm dedicated to assisting businesses in achieving optimal sales by clearly defining their target market, identifying competitive advantages, then creating powerful marketing messages and tactics that reach the right audience.

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Don’t Lower Your Prices – Find Better Customers!

A lot has changed lately in the business world and many owners are thinking of lowering their prices to attract more customers.  You don’t have to do that! You just need to reach new customers that have a bigger budget... Read More

Virtual Business Fundamentals Bootcamp – How Your Business Can Survive a Crisis

Susan MacNicol, President of Strategic and Creative Marketing Inc., is excited to serve as a panelist on an upcoming FREE webinar business bootcamp – Virtual Business Fundamentals Bootcamp How Your Business Can Survive a Crisis Date: May 15, 2020 at... Read More

FREE Webinar – Reach 1,000s of New Customers on Social Media NOW – Simple, Insider Tips

International Speakers Share Social Media Tips & Tools to Increase Your Sales in This FREE Workshop Webinar; Wed, May 20, 2020 – 1pm-2pm CDT. If you are tired of posting to your Facebook & LinkedIn Business Pages and getting 10... Read More

Tami Wloch Invited To Be A Featured Speaker At Astra Toy National Conference

It is not everyone’s cup of tea to speak in front of crowds. However, our Director of Social/Digital Media, Tami Wloch, does it so well that she was again invited to be a featured speaker in Orlando presenting at the... Read More

SC Marketing Teaches How To Get Better Results With Your Business Social Platforms

Podcasts are a great way to learn new things. The owner of Strategic & Creative Marketing, Susan MacNicol, was excited to share her knowledge of the business world as it relates to social media on the podcast called, Business Class... Read More

Three Ways Your Current Employees Can Help You Find The Best Possible Hire

The average cost per hire in the United States is $4,000, so it is important to attract the right candidates for your company. One vital resource you can use to find new talent is your current employees. In fact, there... Read More

Is Your Business Communicating With Customers During This Crisis?

Do your customers know how your business is operating today?  These are confusing times for customers as everyone’s business is not “operating as usual.” During the COVID 19 crisis, customers need to know how your business is responding. Do you... Read More

Strategic & Creative Marketing Recognized Among the Top Agencies in the Nation

This past fall, our team here at SC Marketing was recognized for being among the top omnichannel marketing agencies. Cision Ltd. sent out a press release regarding the top 16 omnichannel marketing companies in the nation. This press release was... Read More