Posts filed under: Marketing Strategy

How to Take Your Career to the Next Level (Literally) – is my presentation, and I’ll cover a range of topics including moving up the “corporate ladder,” how to succeed when your direct manager is not supportive, negotiating for top...
Continue Reading →
Simple Ways to Get More Sales I was at the hair salon the other day, leaning back in the chair, half asleep while having my hair washed and a thought occurred to me, “if the stylist asked me to buy something...
Continue Reading →
Do you want to Grow your Business? Great Marketing is essential to enhance Brand Recognition, get more customers, & increase sales!  You need a trusted source for all of your marketing needs and Strategic & Creative Marketing is that source. ...
Continue Reading →
So now you’ve introduced employer branding to your recruitment strategy. Congratulations! You’re ahead of the crowd! But creating an employer brand is only half the battle. the other half? Maintaining your brand throughout the hiring process. It’s important to not...
Continue Reading →
Recruiting and Marketing have often occupied similar spheres of business. Both are behind the scenes, upper-level management tasks handled in the business world. But why shouldn’t they intersect? Now more than ever, businesses are starting to realize the importance of...
Continue Reading →
Recruiting has been done nearly the same way for decades: post a job, job seekers apply, interviews are had, the best candidate is hired. But in 2018, the tides are changing.     Imagine a world where almost all applicants...
Continue Reading →
Maybe you’ve heard a mission statement described as a “value proposition,” or “customer guarantee” before. It can go by many names, but each aim to answer the same question: What is your business doing for its consumers? All businesses must...
Continue Reading →
2018 is bringing about a whole slew of technological changes to the marketing world. But the new levels of technology and exploration occurring could also leave brands open to a number of marketing hazards.   Make Promises You Can Keep Many...
Continue Reading →
To an extent, your marketing efforts shape how your audience views your business. But there is a large number of subconscious, psychological factors that can influence your brand image.     Color Choice Different colors can impact a person’s behavior...
Continue Reading →
Email marketing has been proven again and again to be one of the most important parts of a marketing plan. High ROIs, low maintenance, and measurable interactions make email an enticing tool for all marketers. But it can only be...
Continue Reading →