Podcasts are a great way to learn new things. The owner of Strategic & Creative Marketing, Susan MacNicol, was excited to share her knowledge of the business world as it relates to social media on the podcast called, Business Class... Read More

It seems that up until recently SEO was a term reserved for the ultra tech-savvy. Being able to predict how search engines will process results is something the marketing world is driven to understand right now. But the history of... Read More

There’s a great shift happening in the web design industry. Many are ditching current norms for designs that have a more familiar feeling. This shift in web design trends is another phase in the ever-changing technological cycle, where older designs become... Read More

Search Engine Optimization (SEO) is quickly becoming a staple of marketing jargon. But what exactly does it mean to optimize for search engines? Where do you even start, and what exactly are you doing it for?     Search engine... Read More

Google AdWords uses a complex bidding system to choose which ads occupy which spaces, and in what order. Today we’ll explore what factors play into that process. Google AdWords ranks your ad’s position based on 5 main factors: bid, expected... Read More

Search Engine Optimization constantly changes and updates just as all other technologies and systems. Try these SEO tips to help keep your site at the top of Google’s search results in 2018. Creating your website was quite the process. Designing... Read More